Rutba Suite
The software that runs the business.
Eight products sharing one customer list, one product catalog, and one set of books. Buy the one you need today; the rest slot in without a migration when you are ready.

Every product in the suite

Rutba CRM
Available nowCRM & sales pipeline software
Track leads from first contact to won or lost, keep every conversation attached to the customer it belongs to, and run your support desk off the same contact record your sales team uses.
- Leads captured from your website, on a board from New to Won with the value at each stage
- Saved segments with a live preview and CSV export, ready to use as a campaign audience
- One contact page: logged calls and meetings, mail filed against the contact, their tickets and their orders
Includes: CRM · Helpdesk · Customer Portal · Marketplace
From $9 per user / month

Rutba Marketing
Available nowEmail marketing & social media management software
Build mailing lists, send one-off and recurring campaigns, and schedule social posts to every connected account — all against the same customer records your sales team already maintains.
- Segments built from live CRM data, not stale exports
- Drag-and-drop email templates
- Campaigns sent once or on a repeat: hourly, daily, weekly or monthly
Includes: Campaigns · Social · Affiliate Program
From $11 per user / month

Rutba Commerce
Available nowE-commerce platform & POS system
An online storefront, the CMS behind it, and a point-of-sale till that shares the same products, prices, and stock levels — so the shop floor and the website never disagree.
- One product catalog behind web and counter
- Live stock levels at the till and on the product page
- Content and landing pages without a second CMS
Includes: Storefront · CMS · Point of Sale
Free to start

Rutba Inventory
Available nowInventory management & warehouse (WMS) software
Stock levels, multi-location transfers, stocktakes, and valuation — the single source of truth every other part of the business reserves and deducts against.
- Live stock across unlimited locations and bins
- Transfers with in-transit visibility
- Scheduled and rolling stocktakes with variance reporting
Includes: Stock · Warehouse Control · Procurement
Free to start

Rutba Orders
Available nowOrder management (OMS) & delivery software
The order hub where web, marketplace, and phone orders all land — picked, packed, dispatched, delivered, and returned, with a rider app for the last mile.
- One queue for web, marketplace, and phone orders, and a list of those not yet confirmed with the customer before they go out
- Pick and pack workflows with stock reserved automatically
- Delivery runs assigned to drivers, tracked stop by stop
Includes: Orders · Rider · Dispatch · Track
From $8 per month

Rutba Manufacturing
Available nowManufacturing & MRP software
Versioned bills of materials with work centres on every routing step, a regenerative MRP run that nets against real inventory and pegs plan to demand, and a shop-floor terminal that reports work in progress from the bench where it happens.
- Versioned bills of materials with effectivity, where-used and a change record
- Work centres with capacity, calendars, and a labour basis for costing
- A regenerative MRP run — nets on-hand and reserved, respects lead times, plans by lot policy
Includes: Manufacturing · Planning · Shop Floor · Quality · Maintenance
From $15 per user / month

Rutba Facilities
Early accessAsset & facilities management software
Every asset the organization owns — laptops, machines, vehicles, buildings and their spaces — in one register with custody events that never lose the trail, lifecycle with contracts and licences, and the work that keeps them running against the same asset the accountant and the HR officer see.
- One asset register the whole estate reads from
- Custody as insert-only events — who had what and when it was returned
- Sites, buildings and spaces, with assets attached to each
Includes: Assets · Facilities
From $4 per user / month

Rutba Fleet
Coming soonFleet management software
Vehicles and their operating profile on the asset register, drivers and licences, walkaround checks and defects, duty and hours, fuel and energy, incidents, and cost per kilometre.
- The vehicle profile on the asset register - no second vehicle table
- Drivers, licences and the checks they are due
- Walkaround checks and defects from the cab
Custom pricing

Rutba People
Available nowHR, payroll & employee management software
Employee records, the org structure, attendance and leave, a shared time clock, and payroll that runs on all of it — plus a self-service portal so staff answer their own questions instead of asking HR.
- Employee records, employment history, contracts, teams and matrix reporting lines
- Attendance and leave with approval chains
- A shared time clock that gives attendance an actual source
Includes: HR · Employee Self-Service · Payroll · Time Clock · Workforce · Recruit · Talent
From $3 per employee / month

Rutba Books
Available nowAccounting & bookkeeping software
Invoicing, bills, banking and reconciliation on one side; the ledger, tax, budgets and the financial reports on the other — fed automatically by every sale, pay run and stock movement happening elsewhere in the business.
- Two apps on one ledger - the daily bookkeeping surface and the accountant’s workbench, neither hiding anything from the other
- Sales invoices, bills, receipts, supplier payments and credit notes, with per-line tax
- Bank statements read in whatever your bank emits - CAMT.053, MT940, OFX/QFX or CSV - and matched, with reconciliation that must reach zero
Includes: Books · Accounts
From $6 per month
Bundles
Bundled for the way businesses actually buy.
The combinations customers ask for most, priced together.
Retail
For shops with a counter and a stockroom
$45per month
Save 43% against Growth plans bought separately
- Rutba Commerce
- Rutba Inventory
- Rutba Orders
Online Store
For selling on the web
$65per month
Save 38% against Growth plans bought separately
- Rutba Commerce
- Rutba Inventory
- Rutba Orders
- Rutba Marketing
Sales & Marketing
For agencies and B2B sales teams
$21per user / month
Save 54% against Growth plans bought separately
- Rutba CRM
- Rutba Marketing
Operations
For distributors, makers and anyone with an estate to keep up
$21per user / month
Save 64% against Growth plans bought separately
- Rutba Inventory
- Rutba Orders
- Rutba Manufacturing
- Rutba Facilities (early access)
Everything
The full back office, nine products
$29per user / month
Save 77% against Growth plans bought separately
- Rutba CRM
- Rutba Marketing
- Rutba Commerce
- Rutba Inventory
- Rutba Orders
- Rutba Manufacturing
- Rutba Facilities (early access)
- Rutba People
- Rutba Books
Prices shown are indicative starting points while our plans are being finalised, and exclude local taxes. Your final quote is confirmed in writing before anything is charged.
Not sure where to start?
Tell us what you run today and we will point at the one product that would change the most.