Solutions / For customer-facing teams
The conversation belongs on the record, not in somebody’s inbox.
Chat, mail and the call log attached to the customer, the order or the ticket they concern — so the context survives the person who had it.
Who this is for: Sales, support and account teams whose answers currently live in a mailbox, a channel and a phone system that never met.
What breaks today
The three you will recognise.
Written from what this kind of business actually reports, rather than from a list of features a competitor lacks.
The thread that agreed it is in one person’s mailbox
And it leaves with them. The next person to open the account starts from what the CRM was told rather than from what was actually said.
The channel is named after the customer, and nobody can find it
General-purpose chat has no idea what an order is, so a conversation about one is a channel somebody has to remember, next to four hundred others.
Calls are the least recorded thing you do
The most business happens on the phone and the least of it reaches the record — so the customer explains it again to the next person.
What changes
Not a promise about your results. A description of the mechanism.
These are things the software does. What they are worth in your business depends on your business, and we would rather say that than quote a percentage nobody can check.
Discussions bind to records
A conversation attached to a customer, an order or a ticket, visible to whoever opens that record next. This is the thing no general chat product models, and it is why ours was built thin rather than integrated.
Mail logs against what it concerns
Business email at your own domain, filed against the business record rather than filed by whoever remembered to.
The call ledger is on the timeline
Click-to-call from a record, and the call — who, when, how long, and the consented recording reference — on that customer’s timeline.
The chain, end to end
Each step writes to the same records the next step reads. There is no export between them, which is why there is nothing to reconcile afterwards.
What you would actually buy
The products behind For customer-facing teams
In the order they matter here. Each is sold on its own, and the labels are the real ones.
Worth knowing up front: Rutba Chat, Rutba Mail, Rutba Calls, Rutba Meet are not generally available yet. The label on each card says which stage it is at, and nothing on this page depends on pretending otherwise.
Rutba CRM
Available nowCRM & sales pipeline software
Track leads from first contact to signed quote, keep every conversation attached to the customer it belongs to, and run your support desk off the same contact record your sales team uses.
- Lead capture, scoring, and pipeline stages you define
- Quotes and proposals that convert straight into orders
- Shared customer timeline — calls, emails, and tickets in one thread
Includes: CRM · Helpdesk · Customer Portal · Marketplace
From $18 per user / month
Rutba Chat
Early accessTeam chat & business messaging
Channels, direct messages, and threads for the team — plus discussions attached directly to the order, ticket, or customer being discussed.
- Channels, direct messages, and threaded replies
- Discussions attached to orders, tickets, and customers - with deep links both ways
- Searchable history, read state, presence, and mentions with directory autocomplete
From $4 per user / month
Rutba Mail
Early accessBusiness email hosting
Real hosted mailboxes at your own domain — inbound delivery, storage, IMAP, and a web client — where every message can attach itself to the customer or order it concerns.
- Mailboxes at your own domain (@yourcompany.com)
- Web client, plus IMAP for Outlook, Apple Mail, or your phone
- Spam filtering and inbound delivery handled for you
Includes: Webmail · Mail Gateway
From $4 per mailbox / month
Rutba Calls
Coming soonBusiness phone system (VoIP)
Business numbers, click-to-call from any customer record, call logs, and recordings — the phone system built into the software your team already has open.
- Business numbers and extensions
- Click-to-call from any customer or ticket
- Call logs written to the customer timeline automatically
Includes: Calls · Deskphone · Switchboard · Voice campaigns
From $12 per user / month
Rutba Meet
Coming soonVideo meetings & calendar
Scheduling, a shared calendar, and video rooms — with each meeting logged against the customer or deal it concerned.
- Shared team calendar, scheduling, invitees and RSVP
- Availability visible across the organization, exportable as ICS
- Meetings booked from - and logged to - customer records
From $6 per user / month
Does this describe your week?
Tell us what you run today. We will show you what moving across looks like, what it would cost, and where we are the wrong answer.